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Quicken Loans now the second-largest retail mortgage company

Quicken Loans now the second-largest retail mortgage company

DETROIT — a buzz that is low the air as a military of home loan bankers, perched below drifting canopies in a kaleidoscope of vivid pinks, blues, purples and greens, works their phones, guaranteeing borrowers effortless funding and low prices for home loans.

By the elevators, no body blinks whenever a worker using a tutu that is pink past. A company mascot, Simon, a bespectacled mouse, goes on the hunt for “gouda, ” or good ideas, from the workers on any given day.

A trip into the head office of Quicken Loans in downtown Detroit might appear like a vacation up to an accepted spot where “Glengarry Glen Ross” satisfies Seussville. However the whimsical, irreverent environment sits atop a fast-growing company in an industry — the selling associated with American dream — which have changed drastically since an early on generation of mortgage brokers propelled the economy to near collapse in 2008 by issuing high-risk, also fraudulent loans.

Into the years considering that the crisis, lots of the nation’s largest banks pulled back once again their mortgage-lending tasks.